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### Data Privacy

#### Data Privacy Policy (U.S. + International Users)

LionHeart takes data privacy seriously, especially for users in jurisdictions requiring enhanced protection. We are committed to handling personal data in accordance with internationally recognized frameworks such as the EU-U.S. Data Privacy Framework and applicable U.S. state laws (e.g., CCPA, Virginia CDPA).

A. Scope

This section applies to personal data transferred from the EU, UK, or other jurisdictions with data transfer restrictions to the United States.

B. Purpose of Data Collection

We collect personal data for:

- Service delivery and security assessments.
- Training requests and client onboarding.
- Communications and marketing (with opt-out options).
- Customer relationship management and user engagement tracking.

C. Onward Transfers

We only share personal data with third parties that:

- Provide adequate data protection.
- Are under contractual obligations aligned with applicable data privacy frameworks.

D. Access, Correction, and Deletion Rights

International users may request:

- Access to their stored personal data.
- Correction of inaccurate data.
- Erasure under “right to be forgotten” laws.

To request access or changes, email: info@lhisg.com

E. Data Security

We use industry-standard encryption, firewalls, and access controls to protect your information.

#### Data Collection via Marketing Activities

We may collect information when you:

- Click on digital advertisements or social media promotions.
- Open and interact with emails sent by LionHeart.
- Submit your contact details to download a resource or attend a webinar/event.

How This Information Is Used:

- To understand interests and personalize content.
- To deliver targeted messaging, promotions, or follow-up communications.
- To segment audiences for relevant services or regional events.
- To improve campaign effectiveness through analytics tools.

You can opt out of marketing emails at any time by clicking “unsubscribe” in any LionHeart message or by contacting us at info@lhisg.com.
We do not sell your personal data or use it for automated decision-making without your consent.